The Villager – How Africans Consume Brands

Releasing in February is Feyi Olubodun’s book The Villager – How Africans Consume Brands.

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If you wish to engage successfully in a market you may not understand, you must have the right ‘lenses’ to view a people. Feyi believes the secret lies in applying these lenses at the confluence of commerce, culture and consumer.

The Villager is essential reading for brand owners wishing to conquer new markets.

There has never been a better time to build an understanding that – at heart – we are all still Villagers, wherever it is that we now call home. When you come to apply the wise words in this book directly to your brand-building approach, you will discover a unique insight into global audiences, and not just African ones. The author suggests that this book is all about the character of the African consumer. I’d beg to disagree. This book is about very much more than that. – Peter Stephenson-Wright, Affiliate Professor, Director of Executive Education, ESCP Europe Business School, London Campus

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    Book Launch – Mike Sharman’s The Best Dick

    You don’t want to miss out on the launch of this incredible book, The Best Dick, written by the super-talented Mike Sharman.  Click HERE to book your ticket.

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    Mike invites you to share in the hustle. From the enthusiastic, entrepreneurial beginnings of a bootstrapped startup founder – a relatively inexperienced 26 year old – to a seasoned, professional, storyteller, who has built a boutique social media advertising agency that has made more brands go viral, globally, than any other studio in Africa.

    Mike entwines business insights and universal premises of first hires, cash flow challenges, brand building, networking and pitches, with his humorous, storyselling approach to deliver a page-turner complete with armed robberies, fancy-dress competitions and partnering with some of the planet’s most coveted brands.

    The Best Dick is the catalyst to encourage your emancipation from the payroll hamster wheel, in order to just start your own business. And, for the existing entrepreneur to find solace in the fact that founding your own company is the best, damn decision you ever made.

     

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      Book Launch – 90 Rules for Entrepreneurs by Marnus Broodryk

      If you are an entrepreneur and serious about the entrepreneurial journey you are walking, then the launch of Marnus Broodryk’s book 90 Rules for Entrepreneurs is not a want-to, but a need-to-go-to event.

      Hear some inspiring stories from successful South African entrepreneurs AND receive a copy of Marnus’ book. Click HERE to book your ticket on Quicket.

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        Upcoming Release – 90 Rules for Entrepreneurs by Marnus Broodryk

         

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        So looking forward to publishing Marnus Broodryk’s book, 90 Rules for Entrepreneurs, towards the end of this year. It is a guide to building a great life and a successful business, for both the aspiring entrepreneur and the established business owner.

        Various topics will be covered in nine concise chapters that will give entrepreneurs answers and motivation to many of their everyday challenges. Each chapter will have ten rules, with every rule being a short lesson where Marnus shares his knowledge, his insights, his own experiences in his business journey, together with what he has learned from the most successful small business moguls that he has met.

         

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          DJ Sbu’s Book Launch

          DJ Sbu is launching his book Billionaires Under Construction at Exclusive Books in the Rosebank Mall on the 21st of June. Come along and #MeetSbu and #BeInspired!

          DJ Sbu Book Launch

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            From Para to Dakar – Joey Evans’ Inspiring Book

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            We’re so excited to be publishing Joey Evans’ book From Para to Dakar in November ’17. It is a story that will make you laugh, cry and most importantly, inspire you to chase your own dreams, no matter the odds. 

            Joey Evans always dreamed of riding the most grueling off-road race in the world, the 9000km Dakar Rally. A dream which was shattered when he broke his back in a motorbike accident and crushed his spinal cord in 2007, leaving him paralysed from just below his chest. The doctors gave him a 10% chance of ever walking again.

            Many would have given up and focused on living life in a wheelchair, but not Joey Evans. Not only would he manage to get back on his feet and walk, he would also keep his Dakar dream alive.

            A father of four daughters, Joey shares the many challenges he and his family faced on the long road to recovery. All the setbacks and the successes in the ten years it took to get to the Dakar start line. With his incredible determination and never-say-die attitude, he only had only one thing in sight … the finish line.

            Through the sum of all his lessons learned, he defied insurmountable odds to finish the 2017 Dakar Rally, the only South African biker to do so.

             

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