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Kindle release of Pepe Marais’ book Growing Greatness

While Pepe Marais’ book, Growing Greatness, contains many lessons for aspiring entrepreneurs, perhaps what is more important is the deep wisdom it offers. Through his growing awareness of what purpose means in both business and personal terms, Pepe points the way to growing your own greatness.

The print edition will be available on shelves later this month, and the Kindle edition is now available for download, click HERE.

Pepe Marais' book Growing Greatness

An event with Feyi Olubodun, author of The Villager

If you are in brand management, marketing, sales, advertising, PR, responsible for business strategy & expansion, then this is a MUST-ATTEND event. Feyi Olubodun, the CEO of Insights Publicis in Nigeria, will be sharing his insights from his book, The Villager, on how Africans consume brands.

invite-the-villager-by-Feyi-Olubodun

The cost is R250 and this includes a copy of the book The Villager.

Click HERE to read more about the event, and HERE to book your ticket.

 

 

The Villager – How Africans Consume Brands

Releasing in February is Feyi Olubodun’s book The Villager – How Africans Consume Brands.

the-villager-by-feyi-olubodun

If you wish to engage successfully in a market you may not understand, you must have the right ‘lenses’ to view a people. Feyi believes the secret lies in applying these lenses at the confluence of commerce, culture and consumer.

The Villager is essential reading for brand owners wishing to conquer new markets.

There has never been a better time to build an understanding that – at heart – we are all still Villagers, wherever it is that we now call home. When you come to apply the wise words in this book directly to your brand-building approach, you will discover a unique insight into global audiences, and not just African ones. The author suggests that this book is all about the character of the African consumer. I’d beg to disagree. This book is about very much more than that. – Peter Stephenson-Wright, Affiliate Professor, Director of Executive Education, ESCP Europe Business School, London Campus