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With more than 11 years agency experience, Mike Sharman has successfully implemented business-supporting traditional and digital communication campaigns for both established brands and start-ups in the consumer and b2b technology / finance, and entertainment sectors – from conception and design to campaigns that have been classified as ‘truly viral’ (Nando’s Last Dictator Standing).

Co-founder of Retroviral, an award winning digital communications agency that creates online word of mouth for brands using bespoke strategy, social media, and web tactics. He is also co-founder of Webfluential – a platform that establishes relationships between consumers and brands through influencers.

The Best Dick is Mike’s first book.